Fortune-Yankelovich Youth Study, 1966 (ICPSR 7348)

Version Date: Feb 16, 1992 View help for published

Principal Investigator(s): View help for Principal Investigator(s)
Fortune Magazine

https://doi.org/10.3886/ICPSR07348.v1

Version V1

Slide tabs to view more

This survey of American youth of college age, including both college students and non-students, was conducted in 1968 by Daniel Yankelovich, Inc., for Fortune Magazine. The questions explored a wide range of issues reflecting personal values, career goals, and social and political philosophies. Among the major topics investigated were the respondents' opinions on the draft, civil disobedience, student riots, science and technology, and the generation gap. In addition, respondents were asked to compare their values with those of their parents, and to indicate societal values that they would adhere to, or reject. Demographic variables include sex, age, marital status, occupation, and income.

Fortune Magazine. Fortune-Yankelovich Youth Study, 1966. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 1992-02-16. https://doi.org/10.3886/ICPSR07348.v1

Export Citation:

  • RIS (generic format for RefWorks, EndNote, etc.)
  • EndNote
Inter-university Consortium for Political and Social Research
Hide

1968
1968
  1. While the title indicates that the time period covered is 1966, the study was in fact conducted in 1968.

  2. The 718 respondents were weighted to 1,701. Since all weighting was performed by replicating cards, no weight variable is included in the data.

Hide

American youth aged 18-24.

personal interviews

Hide

1984-03-18

2018-02-15 The citation of this study may have changed due to the new version control system that has been implemented. The previous citation was:
  • Fortune Magazine. Fortune-Yankelovich Youth Study, 1966. ICPSR07348-v1. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 1976. http://doi.org/10.3886/ICPSR07348.v1
Hide

Notes