Media Crime Prevention Campaign in the United States, 1980 (ICPSR 8050)

Published: Feb 16, 1992

Principal Investigator(s):
Harold Mendelsohn; Garrett J. O'Keefe

Version V2

This data collection evaluated the effects of the "Take a Bite Out of Crime" public service advertising campaign. It sought to determine whether mass communications contribute to motivating the public to participate in crime prevention activities, and in what way the media could forge effective public communications on behalf of crime prevention. Variables cover perceptions and fear of crime, media use, sources of information about crime, and protective measures taken to prevent crime.

Mendelsohn, Harold, and O’Keefe, Garrett J. Media Crime Prevention Campaign in the United States, 1980. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 1992-02-16.

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United States Department of Justice. Office of Justice Assistance, Research, and Statistics (78-NI-AX-0105)


1980-04-12 -- 1980-05-05

One-call, quasi-probability sample.

All persons in the civilian noninstitutionalized population of the United States aged 18 and older.

personal interviews

survey data



1984-03-18 ICPSR data undergo a confidentiality review and are altered when necessary to limit the risk of disclosure. ICPSR also routinely creates ready-to-go data files along with setups in the major statistical software formats as well as standard codebooks to accompany the data. In addition to these procedures, ICPSR performed the following processing steps for this data collection:

  • Standardized missing values.
  • Checked for undocumented or out-of-range codes.


  • The public-use data files in this collection are available for access by the general public. Access does not require affiliation with an ICPSR member institution.

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This dataset is maintained and distributed by the National Archive of Criminal Justice Data (NACJD), the criminal justice archive within ICPSR. NACJD is primarily sponsored by three agencies within the U.S. Department of Justice: the Bureau of Justice Statistics, the National Institute of Justice, and the Office of Juvenile Justice and Delinquency Prevention.